With great enthusiasm and some confusion, Ford has officially announced the fully electric F-150 pickup. It beat all the old automakers to the limit with a battery-electric truck and even had a name associated with the F-150 for pulling out and dusting off. In the 1990s, the Ford F-150 Lightning was a capable road truck, but now, about 30 years later, it's a different kind of game changer.
It's also a balancing act for Ford, knowing that electric vehicles are the future, but the F-150's core customer core is typically suspicious of advances. You have to be convinced. That means the electric F-150 needs all of the properties of its piston-powered relatives and some really useful features that show electrical performance. It must also contain the latest technology, which can be a real benefit for those who use their truck every day.