Sistine Solar, a Boston-based startup founded by MIT alums, says its patented SolarSkin technology is being used in the world's first custom-branded floating solar system at Universal Orlando.
SolarSkin was used to display the brand name and iconic peacock logo of the park's parent company, Comcast. The 250 kW array shows the theme park's commitment to green energy and sustainability.
SolarSkin is a fully customizable graphic overlay that can be printed with any artwork and applied to any solar array. It enables businesses to run solar while using custom graphics, brand colors, and logos. The array is located at the entrance to the theme park and has 645 highly efficient solar panels. It was installed by D3Energy, a floating solar developer.
“We are proud to have been selected for this exciting project,” said Senthil Balasubramanian, CEO of Sistine Solar. “As the most efficient aesthetic solar technology on the market, SolarSkin was the perfect solution to achieve the branding and full color logo desired by Comcast and Universal Orlando. The installation will be visible to the estimated 11 million visitors to the theme parks each year. We expect it to inspire other brands to use solar and create beautiful works of art with SolarSkin. “
Solar as a branded medium is a new offering from Sistine Solar that expands the solar market. According to the Solar Energy Industries Association, US companies installed approximately 8.3 GW of solar by 2019. However, this represents less than 1% of the total electricity generated in the country.